People often ask me: Where are you from”? and when I answer “Dakar, Senegal”, they look surprised. They want to know more: well, I am Lebanese, French-educated and my family has been living in Africa for the past 4 generations. This multicultural background taught me a lot about diversity, tolerance and non-judgment. It has also shaped me to become a very curious and open-minded person.
I was born and raised in Senegal, studied in France and came back to Senegal in my mid-twenties where I started my career in Marketing and Sales for multinational companies, travelling across Africa and working on building international brands.
When, in 2014, my family and I moved to Accra, Ghana, I didn’t know that I was about to experience the most difficult time in my life. Neither did I know that I was about to grow the way I did.
For five years, I successfully led the family business, growing it like never before. I was married with three children and I was making a comfortable income. I had it all, or so you might think looking from the outside.
The truth is, on the inside, I was deeply unhappy and unsatisfied with my life. Emptiness, lack of meaning combined with frustration, anxiety and stress were how I felt on a daily basis. It took me quite a long time to realize that I was not living my life on my terms. I was living a life that had been designed for me. A life that would allow me to fit in, to be accepted in society and that won’t shake social norms or conventions.
But I was suffocating. I was feeling like I was in a cage and I couldn’t find my way out.
Yet, somewhere inside of me, I knew that I could
So I started my Quest, exploring therapy, coaching, books, podcasts. At the same time, I also made one of the best decisions of my life: I decided to invest in myself and travelled the world to attend world class seminars and pretty soon, it opened my eyes to a world of possibilities.
Not only I realized that I was not alone on this journey but also that I didn’t deserve just “getting by”; I learnt that I did not need to feel this miserable. It was in my power to navigate what my path to happiness and fulfilment would look like. As I began turning things around, I found myself and discovered my SPARK and the passion I had been lacking.
My turning point was at a week-long coaching seminar where I finally understood that I had been driven by safety, comfort and certainty my entire life and that these values were the very reason why I was feeling so stuck in a career and with life choices that were not fulfilling me, but that were giving me the security I deeply needed.
When I became aware of these unconscious choices, I felt empowered to take back control of my life and redefine it on my own terms. This meant being ready to embrace another part of me I had suppressed for too long and that was craving for adventure, risk, and freedom.
In my core, I have always known that being a Life Coach was part of my DNA and I was finally ready to overcome my fears and open my heart to my soul’s purpose.
On the last day of the seminar, I made a deal with myself. I decided to make a shift in my career, leaving my safe job in the family business and take the leap into the unknown to start living the life of my dreams: Become a Life Coach.
I can boldly say that coaching transformed my life at every level and most importantly, helped me to reconnect with my SPARK.
You have the ability and the power to
LIFE YOU WANT
Today, it is my life’s purpose to inspire you and help you create a life of meaning and purpose. You have the ability and the power to create the life you want, both on a personal and professional level.
As an entrepreneur and busy parent, I know the struggles that you might face in your life. I know how life transitions can be difficult to handle. In my coaching practice, I provide the tools, strategies and support to help people Find their SPARK, discover their purpose, and come out empowered, happy and committed to live a meaningful life.